You read the topic well. As of yesterday, you can legally buy a car from Amazon. In 48 cities across the United States, customers can purchase new Hyundai vehicles at a local Amazon partner. So, what does this new feature include? How is it determined? Here’s everything Amazon has revealed so far.
Where is Amazon Autos located?
Starting December 10, customers can browse, order, finance, and schedule pickup for their new Hyundai through Amazon. Amazon Autos is a new service offered by the online retailer. Offers online car shopping only with Hyundai dealers at this time.
Currently, Hyundai dealers in metropolitan areas are included in the Amazon Autos program. However, the online retailer has plans to add more Hyundai dealers. Additionally, Amazon has plans to add other automakers, brands, and cities to the Autos functionality.
Currently, the full list of cities includes:
- Atlanta
- Austin
- In Baltimore
- Beaumont-Port Arthur
- In Birmingham
- in Boston
- Champaign/Springfield
- Charlotte
- Chicago
- Cincinnati
- Cleveland
- Columbia
- Columbus
- Dallas
- Denver
- El Paso
- Fond Du Lac
- Ft. Myers/Naples
- Harrisburg-Lancaster-Lebanon-York
- Harrisonburg
- Hartford
- In Houston
- Indianapolis
- Jacksonville
- Los Angeles
- Miami
- Milwaukee
- Minneapolis-St. Paul
- Nashville
- New York
- Orlando
- Philadelphia
- Phoenix
- Pittsburgh
- Portland
- Providence
- Raleigh-Durham
- Salt Lake City
- San Antonio
- San Diego
- San Francisco
- Seattle
- Sheboygan
- Springfield
- Louis, Tampa
- W. Palm Beach
- Washington DC
How It Works
Amazon says the Autos system will provide customers with “convenient, end-to-end online information to buy their next car.” The Service allows you to do the following:
- Browse available cars by make, model, trim, color, and features
- Get an instant quote on any trade
- Get transparent, up-front prices from the seller
- You can get financing or pay off the car in full
- Complete the entire process of paying for your car online
- Schedule an appointment to take your car to the dealer
User interface
Everything can be done through the Amazon app. You can browse available cars using a platform you already know and trust. All in all, it’s a simple and transparent car buying process from looking for a car to buying it. Here’s a look at the app…
Fan Jin, the global head of Amazon Autos, issued a statement about the release of the new service. “We’re working with dealers and brands to redefine the car buying experience—making it transparent, simple, and affordable for customers. With Amazon Autos, we are bringing the simplicity and convenience customers have come to expect from Amazon to car dealerships, one of the most popular shopping experiences, while giving dealers a new channel to connect with a wider audience,” they said. “We are delighted to have Hyundai as an exclusive partner and look forward to welcoming more brands and expanding our choice for customers as this program grows. It’s early days for us and we welcome customer and merchant feedback as we continue to add new functionality, expand to more brands, and iterate on the customer experience.”
How Can It Benefit Marketers?
Retailers in the United States are in a slump. Companies like Nissan are looking at closing down altogether. Others are closing down various dealerships across the country to combat inflation and other economic problems. Amazon Autos allows dealers to connect with millions of potential customers. The service will facilitate the entire process and the dealers will focus on distributing the cars to the customers.
Most importantly, Amazon Autos will change the way people browse for new cars. You can filter your results based on what you are looking for in a car. Customers can search through available vehicles and narrow them down by model, trim, color, features, and more. Once customers have selected a vehicle, they can secure financing, sign paperwork, and complete their order with just a few clicks. After completing their payment information, customers will select a date and time to pick up their new vehicle at that location.
Steven Suh, general sales manager of South Bay Hyundai, is involved in the Amazon partnership. “Our inventory on Amazon is changing the way we communicate with car buyers. It allows us to market our vehicles to millions of everyday consumers, while putting our prices first,” he said. “We can now reach a larger local audience with the simple and transparent experience customers expect when shopping with Amazon. Customers come in excited to pick up their new car and we can build on that customer relationship from there. This experience really sets merchants up for success in developing the economy.”
How It Benefits Customers
Customers will be able to get a solid trade-in price for their current vehicle. You answer a series of questions about the car’s condition and an independent third party appraises your car. This can be used towards their purchase of a new car. When you go to pick up a new Hyundai, you just drop off your old car.
It all comes down to the car buying process. Whether you like it or not, eventually most car makers and products will be available on the platform. It will make it easy to browse the inventory and search based on their preferences. Ultimately, it will lead to happier customers.
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