2 great (but very different) stocks I want to buy when they go cheap in 2025!

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Is investing all about timing? It is not only about time of course, but time can be very important. A common stock can be a brilliant performer or a perfect investment dog, depending on when you buy or sell it. So when I’m looking for stocks to buy, I look at how attractive the business is – but also when I’d be happy to invest.
Here are two stocks on my watch list that I think are excellent businesses. I would be happy to buy shares next year if their price falls to what I consider to be an attractive level.
Dunelm
At face level, Dunelm (LSE: DNLM) may not even look expensive. After all, its price-to-earnings ratio is 14 lower than other stocks I’ve bought this year, such as Diageo.
However, I have been burned to own dealer stocks before (like my share in boohoo).
Marketing is often a low-margin business, so earnings can drop dramatically for seemingly trivial reasons. Last year, for example, Diageo’s after-tax profit margin was 19%. Dunelm was less than half that, at 9%.
Dunelm’s business is well run, has a large store area, and is growing in digital numbers and thanks to many unique product lines it can differentiate itself from competitors. Sales have grown significantly in recent years.

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Dunelm is a strong dividend payer as well. It pays a dividend yield of 4.1%.
But the company often paid special dividends, which meant that the total yield was usually higher than the average yield alone.

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However, Dunelm’s share price has increased by 57% since September 2022.
That seems steep to me as sales growth in the most recently reported quarter was 3.5% – perfectly respectable in my opinion, but not spectacular.
A weak economy and increasingly stretched domestic budgets could eat into sales and profits in 2025, I think. If that happens and the share price drops enough, my current plan would be to buy some Dunelm shares in my portfolio.
Nvidia
I think it’s easy to watch Nvidia (NASDAQ: NVDA) price chart and immediately think “bubble!“
Indeed, a P/E ratio of 53 provides little or no margin of safety against risks such as a pullback in AI adoption once the first round of massive investment that is currently under way begins. That helps explain why I haven’t bought stocks this year.
Still, that P/E ratio is over Nvidia stock up 2,175% in the last five years alone. The price has increased, but so have the income.

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Nvidia is not a meme stock without a long-term future. It is a highly profitable, successful company with a proven business model.
Its moat of competition is also huge in my opinion – competitors can’t make as many chips as Nvidia makes even if they wanted to.
Valuation alone is why I haven’t bought Nvidia stock this year. A share I would be happy to buy (in spades) in 2025 if the price looked more reasonable to me.
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