Real State

Evernest acquires Poplar Homes and $15M in technology-focused funding

Poplar founder Chuck Hattemer will rejoin Evernest to lead integration and growth efforts.

Evernest already offers services including trade-ins, repairs, refurbishing, insurance and lending. It integrates its platform with local teams to perform these services.

But Evernest has a vision that goes beyond an employee-focused local service. A $15 million investment was announced Wednesday in the private equity firm LL Funds will help Evernest build a home services platform focused on rental property owners. LL Funds has also served as one of Poplar’s investors since the company’s inception in 2014, according to Evernest.

“The addition of Poplar gives us a presence in six new states, including the West Coast, enabling us to deliver additional efficiencies to our property owners. LL Funds’ investment allows us to operate from a position of strength, enabling us to scale, increase market density, and deliver value to our clients at an industry-leading pace,” Evernest founder and CEO Matthew Whitaker said in a statement. amended statement.

Poplar Homes is a leading property manager specializing in individual investors and multi-family property owners. Poplar brings California, Oregon, Illinois, Nevada, South Carolina and Washington to the Evernest area.

“By teaming up with Evernest – renowned for excellence – we combine more than two decades of real estate management experience,” said Greg Toschi, founder of Poplar Homes, in a statement. “We are pleased to combine the property management activities of two local companies with strong technology products. This comes at a time when the proptech sector is seeing increased investment in automation and AI solutions for property management. “

This is not the only recent acquisition of Evernest. In December, the company received selected goods from Elaraproperty management unit of Picket Homes. As the new year approaches, Evernest’s latest acquisition continues the company’s consistent upward growth trend.

Poplar Homes also added Sean Story as senior vice president in July 2024 to oversee its multifamily management and leasing portfolio.


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